Patrick Hedlund is a marketing MBA, with over 15 years experience in digital advertising, analytics, marketing communications and performance marketing. As a performance marketing consultant, Patrick has served clients like Huskemaw Optics, Securly, H&K, PSE Archery and Best of the West. Prior to this experience, he served as a media team supervisor at The Richards Group. Patrick played a key role in crafting strategy, and designing campaigns that significantly improved KPIs for agency brands, including: MD Anderson Cancer Center, On The Border, Go RVing, Mahindra Tractors, Firehouse Subs and Southern Methodist University.
Prior to his arrival at The Richards Group, Patrick spent more than 10 years gaining experience in advertising and business development.
Patrick is also an amateur wildlife photographer and outdoor enthusiast.
Originally from Dallas, Texas, he now lives in Maryland with his wife and two sons.